Cheers to Dry January: A Fresh Start for a New Year

Dec 30

A Toast to New Beginnings. The start of a new year always brings an air of possibility, a chance to reset and refocus. For many, Dry January has become a meaningful way to kick off the year by taking a break from alcohol and exploring a healthier lifestyle. Whether you’re looking to reset your habits, improve your wellbeing, or simply try something new, Dry January is an empowering opportunity to reflect and refresh.

At Monday Morning, Dry January is more than just a trend—it’s part of our mission to create a space where everyone can celebrate, connect, and unwind without the pressure of alcohol. Our founder, Zane Curtis, understands this deeply. As someone who embraced a more mindful approach to drinking, Zane’s journey inspired him to craft Monday Morning as a haven for inclusive, alcohol-free enjoyment. Here’s how you can make the most of this January reset.

Why Dry January Matters

For many, Dry January isn’t just about cutting out alcohol; it’s a time to focus on self-care and personal growth. It’s a chance to hit pause, reflect on habits, and explore new ways of celebrating without the hangovers. This mindful movement encourages individuals to embrace wellness and redefine their relationship with alcohol. So, let’s raise a glass—of sparkling water or your favorite AF cocktail—and toast to a fresh start.

Reclaim Your Energy

One of the first things people notice during Dry January is an improvement in their energy levels. Without alcohol, your sleep often improves, allowing your body to fully focus on recovery and rejuvenation. Many participants find themselves waking up feeling refreshed and ready to tackle their goals with clarity and enthusiasm. Better rest also means you’re more productive and capable of facing the challenges of the day, whether that’s at work, school, or in your personal life. The positive effects on your energy often extend into physical activities, with many people noticing increased stamina and motivation to stay active.

Rediscover Joy in the Simple Things

From enjoying the fizz of a crisp mocktail to finding peace during a serene morning hike, Dry January offers an opportunity to reconnect with life’s simple pleasures. This alcohol-free month creates space for you to discover hobbies, activities, and moments that often go unnoticed or undervalued. Zane shares that one of the most rewarding aspects of his own journey has been rediscovering a sense of mindfulness and joy—connecting not just with others, but also strengthening his relationship with himself. Whether it’s diving into a new book, savoring your favorite meal, or taking a walk in nature, Dry January reminds us of the beauty in small, intentional moments.

How to Thrive During Dry January

Staying committed to Dry January doesn’t mean missing out on the fun. In fact, it’s an opportunity to explore exciting new beverages and experiences. Here are some tips to make it a memorable month:

Stock Up on Delicious AF Options

Having a variety of alcohol-free drinks on hand makes it easier to stick with your goal. Our shelves are packed with options to elevate your Dry January—from Below Brew Co’s AF beers for a quick grab to Woodstove Kitchen’s Glitter Mimosa Mixer for a little sparkle. Let your creativity shine and experiment with mocktail recipes that feel celebratory. Whether you’re hosting a gathering or enjoying a cozy night in, these options ensure you’re never without something satisfying to sip on.

Find Your Community

Dry January is more enjoyable when shared with others. Join one of our community events, or simply swing by our co-op space to relax and connect with like-minded individuals. It’s a reminder that you’re never alone in this journey. Being part of a community not only provides motivation but also helps you learn from others’ experiences, making your own journey more fulfilling and less isolating.

Zane’s Vision for Inclusivity

Monday Morning exists because Zane recognized the need for an inclusive space where everyone could feel welcome. His own experience with reducing alcohol led him to create a haven for connection and creativity without the social pressures often tied to drinking. As Zane puts it, “It’s not about what’s missing; it’s about what we’re gaining.”

Dry January is a cornerstone of that vision, providing a time to rethink our habits and celebrate in new ways. For Zane, it’s also been a time to appreciate the new connections, opportunities, and clarity that come with mindful drinking. Whether it’s crafting a delicious AF beverage, connecting with someone over shared experiences, or simply finding peace in the moment, Zane’s story shows how Dry January can be a catalyst for lasting change.

Whether you’re a seasoned participant or trying it for the first time, the Monday Morning community is here to support you. From curated mocktails to a cozy co-op space, we’re all about making the experience positive and enjoyable.